Pizza Hut: Rolls out a another stuffed crust — minus the pizza

Pizza Hut is doubling down on one of its classic developments as the pandemic-period pizza wars rage.

In a gesture to the 25th anniversary of stuffed crust’s debut, Pizza Hut is offering a pizza-less ring of cheese-stuffed dough.

The name? “Nothing But Stuffed Crust,” obviously.

The cheesy advancement — which comes only weeks after adversary Papa John’s revealed its own stuffed crust pizza — is limited to taking an interest areas in Dallas and Los Angeles this Tuesday through Thursday. The company says Nothing But Stuffed Crust is free for the initial 50 clients who make a $10 buy. Clients can likewise purchase a three-fixing stuffed crust pizza for $11.99 temporarily at partaking eateries.

“Many have tried to recreate it, but there’s still only ONE original stuffed crust pizza,” Pizza Hut said in an statement.

Rivalry among large chains has been furious during the coronavirus pandemic, which has energized a flood in pizza interest from Americans who are investing more energy at home and evading eat in eateries. Papa John’s, Domino’s (DMPZF) and Pizza Hut started recruiting a great many new representatives in the spring.

On October 29, Pizza Hut’s parent company Yum! Brands (YUM) revealed the chain’s offsite deals had flooded 17%-21% during the second from last quarter of 2020. Pizza Hut likewise opened 148 new eateries in 32 nations during a similar time span, as indicated by monetary records.

Yum! Chief David Gibbs says the cheap food conglomerate’s year-over-year advanced deals set a single quarter record of $4 billion among July and September.

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